What counts as an Endcap?

Ask yourself:

1.  Is it at the end of an aisle?
2.  Is it attached to the store shelving?
3. Does it look like a permanent fixture?
4. Is there Ryze Coffee on it??

If YES to all 4 Questions questions, it is the Ryze Endcap.

If NO to any question, it is not the Ryze Endcap.

An endcap is a permanent store fixture located at the end of an aisle. 

It has shelves and is attached to the store's gondola shelving system. 

• Cardboard display
• Sidecap
• Floor display
• Pallet display
• Action alley display
• Front-of-store display
• Product sitting in the regular coffee aisle

Important

Finding Ryze product somewhere in the store does not mean you found the Ryze Endcap.

The product may be located elsewhere, but this project is specifically looking for the Ryze Endcap.

If you cannot find the Ryze Endcap after checking all endcaps be sure to answer NO to "Were you abel to locate the Ryze Mushroom Coffee Endcap?