Overview

This page will guide you through how to successfully complete a Pet Food, Treats & Supplement Collection. If you are completing a visit at a PetSmart or Tractor Supply, there are additional tasks that you need to complete. 

Directory: 

• Objective
• What to Capture
• Locating & Capturing Products
• PetSmart Visit 
• Tractor Supply Visit

Objective

For this visit, you will be taking photos for all aisles where pet food, treats and supplements are present. You need to follow the instructions carefully so your visit can be approved.

Many of the photos you submit will be stitched together. This means the photos must have a certain amount of overlap. The correct amount of overlap is about 1-3 products. Here's a link to a full explanation. In order to have the best outcome, please watch this short video, and follow our best practices outlined here. 

This visit will take approximately 30 minutes to complete. However, PetSmart visits will take closer to 60 minutes to complete. Please make sure your battery is charged. 

What to Capture

For this collection, you will be taking pictures of all aisles that contain pet food, treats, and supplements. If one of the categories in scope is located in an aisle, please capture the full section in that aisle. Please also remember to capture the shelves even when empty. You will be taking pictures of the following:

PET FOOD & EDIBLE TREATS (DOG & CAT) AISLES

• Dry Dog Food
• Wet Dog Food
• Dog Treats & Rawhide
• Dry Cat Food
• Wet Cat Food
• Cat Treats

Dry dog food includes, but is not limited to:

Wet dog food includes, but is not limited to:

Dog treats & rawhide includes, but is not limited to:

Dry cat food includes, but is not limited to:

Wet cat food includes, but is not limited to:

Cat treats includes, but is not limited to:

Dog pill pockets include, but are not limited to:

Dog dietary supplements include, but are not limited to:

Dog anti-tick and flea includes, but is not limited to:

Cat pill pockets includes, but is not limited to:

Cat dietary supplements includes, but is not limited to:

Cat anti-tick and flea includes, but is not limited to:

Locating & Capturing Products

PetSmart Visit

For PetSmart visits, you will be asked to go back to the the dog treats section in the store and identify if treats are found in the first aisle of the dog food (wet/dry) section or not. You will be asked to do the same for the cat treats section.

Tractor Supply Visit

For Tractor Supply visits, you will be asked to go back to the the dog treats section in the store and identify if treats are found in the first aisle of the dog food (wet/dry) section or not. You will be asked to do the same for the cat treats section. Below is what it would look like if the treats are found in the first aisle of the food section.

You will then be asked to go back to the cat food section in the store and identify if cat food is found in first aisle of the entire pet food and treats (dog and cat) section or not. Below is what it will look like if the cat food is found in the first aisle of the entire pet food section.

Additionally, for visits completed at Tractor Supply, will need to locate the Temptations Power Wing displays in the store and take a picture of each power wing display that you find. These are usually found beside an endcap display. This can be a generic or a branded display that has Temptations products on it, or mixed with other products/brands, similar to the example below:

Temptations Power Wing:

Generic Power Wing: