Overview

This page will guide you through how to successfully complete the baby formula project.

Directory: 

• Objective
• What to Capture
• Final product

Objective

For this visit, you will be taking photos for all aisles and the backroom where baby formula are present i.e (powder and liquid). You need to follow the instructions carefully so your visit can be approved.

Many of the photos you submit will be stitched together. This means the photos must have a certain amount of overlap. The correct amount of overlap is about 1-3 products. Here's a link to a full explanation. In order to have the best outcome, please watch this short video, and follow our best practices outlined here. 

This visit will take approximately 20 - 30 minutes to complete, so please make sure your phone is charged. 

What to Capture

For this collection, you will be taking pictures of all aisles that contain the following brands:

*Enfamil

*Nutramigen

*Alimentum

*Similac

You will also record inventory on shelves and in the backroom per brand (Take clear pictures).

• Baby Formula - powder and liquid

Please make sure all your images are captured head on.

Aisles Example

Many stores are experiencing shortages so the shelves may look empty (like the one below). In this case please capture the shelf even if is empty.

Final Product

At the end of the visit, you should have captured images of baby formula in the aisle and the backroom as well as have recorded inventory counts for both powder and liquid baby formula for each of the 4 brands.